Should I Join Clubhouse?

Should I Join Clubhouse?

By, Pat Sitkins Some Clients: “Should we get on Clubhouse? Me: Jim Mora “Playoffs?” Rant “But Elon Musk is on it” “People are selling invites on eBay for over $100!” “A friend of mine said they would invite me, and they said it could be really good for us.” And….?...
The Best Brands Aren’t Lucky

The Best Brands Aren’t Lucky

By, Pat Sitkins In honor of St. Patrick’s Day, and as a nod to my partial Irish heritage, I want to address what it takes to build a truly remarkable brand by focusing on what it takes to be great, not lucky. The concepts around personal branding have gained a lot of...
Digital Advertising: Targeting Basics

Digital Advertising: Targeting Basics

By, Pat Sitkins I want to take just a few minutes and talk about ad targeting. What I want is – I want people to run ads because they do work. But I want you to run them the right way and not waste money on people that aren’t really going to be interested...
Event Marketing: Increase Awareness with Online Lisitngs

Event Marketing: Increase Awareness with Online Lisitngs

By, Pat Sitkins Today we’re going to talk about Event Marketing. There are a lot of great reasons for your business to you either host or co-host/co-sponsor a local event. Things like brand awareness, supporting a cause, celebrating a milestone in your business, a lot...
Changes in Latitudes, Changing Your Attitudes

Changes in Latitudes, Changing Your Attitudes

By, Pat Sitkins 2020 has certainly thrown everyone, every business, and everything into a state of uncertainty. As the year finally creeps towards its finale, I have started to reflect. And, while the uncertainty was a harsh reality, there was a decision to make...
Improve Your Personal Brand in 24 Hours

Improve Your Personal Brand in 24 Hours

By, Pat Sitkins Whether you are a Millennial nearing graduation and looking to enter the workforce, or a seasoned professional looking to up your game, personal branding has to be a part of your arsenal. While determining your current brand, developing a clear &...